Expertise

Business models that work in the the slums and villages of the developing world are my area of research and expertise. My approach to developing sustainable models of this kind is a systemic one: looking at the existing ‘ecosystem’, its environment and players, to understand how the new model can build on and complement what already exists. >

Christina Gradl

Director

Expertise

Joy at Work

Previous Experience

Education

Languages

Contact

c.gradl@emergia.de

Current projects

Research and Workshop "Energize the BoP!"

UNDP Growing Inclusive Markets Initiative: Case Study Research Programme

Series of expert dialogues on CSR abroad

Matrix Challenge

Past projects

Allianz Microinsurance Report "Learning to insure the poor"

Inclusive Business Model Development - Training and Primer for UNDP

Strategic development of the next phase of the UNDP Growing Inclusive Markets Initative

Global trends and tomorrow's CSR

CSR WeltWeit

BOP India – Use of Internet-Kiosks in Rural Areas

Sustainable Agriculture - Carbon Saving and Trading Approaches

UNDP Growing Inclusive Markets Initiative: Creating Value for All - Strategies for Doing Business with the Poor

Towards Triple Impact - Toolbox for Analyzing Sustainable Ventures 

Bertelsmann Stiftung: Responsible management abroad – Scanning the Information Landscape

Publications

Entwicklungsgeschäfte - Geschäfte machen gegen Armut  

Wege aus der Krise - CSR als strategisches Rüstzeug für die Zukunft

Learning to insure the poor

Partner Selection for Inclusive Business Models: The Case of Casa Melhor

Entwicklungsländer bergen für Unternehmen Wachstumspotenzial

Towards triple impact – toolbox for analysing sustainable ventures

Understanding the Markets of the Poor – A Market System Approach to Inclusive Business

‘The Womens’ Health Initiative as a Business Model for Poverty Alleviation’, forthcoming in Timmermann, M. (Ed.) The Women’s Health Initiative. Tokyo: United Nations University

‘On the Contribution of Commodities to Well-Being’, China Management Studies, March 2007