Aline Krämer

Director

Expertise

Having studied, worked, lived and travelled in many places around the world has provided me with the global perspective I regard as indispensible for my current work. Nonetheless, I believe that the real challenges lie on a local level. My current interest thus focuses on how to generate innovative solutions for local challenges. I aim to find innovative ways of integrating local stakeholders in the development of solutions. My present research project is devoted to developing innovations for low-income customers in developing countries, taking their particular needs, living conditions as well as their ideas for suitable solutions into account.

Joy at Work

Tackling global problems with innovative approaches and diverse partners.
Developing new ideas and concepts in a creative and flexible environment - with a team that enjoys thinking out of the box!

Previous Experience

Working for the German Chamber of Commerce in Sao Paulo and Lisbon, I consulted German companies interested in the Brazilian and Portuguese markets.
For the consumer goods company Henkel, I analyzed requirements to the Sustainability strategy of the Henkel Group in Mexico.
As a research assistant of the TU München, I coordinated the concept development for the multilateral 3-year research project „Advancement of sustainable consumption through user integration in sustainable innovations“ funded by the German Ministry for Education and Research.
For the ZF Friedrichshafen AG, I organized recruiting events and workshops for interns.

Education

PhD candidate in Business Administration at Technische Universität München
Diploma in International Business and Cultural Studies from the University of Passau (Germany), including studies at the Universidade Federal da Bahia (Brazil)
Diploma in ‘Spanish as a foreign language’ (D.E.L.E.) of the Instituto Cervantes from the University of Seville, Spain